Cairo – Tuesday, March 19, 2023 – KIGALI – Admaius Capital Partners (“Admaius”), an Africa focused private equity investor operating across several growth markets, today announced a strategic partnership with Parkville Holding Company B.V. (“Parkville” or the ‘Company’), a leading healthcare and wellness company in Egypt operating across several high-growth sub-segments. Admaius’ support will enable the Company to expand regionally, leveraging its existing brands, strong pipeline, and Admaius’ extensive network. Enabling Parkville’s continued growth aligns with Admaius’ investment strategy for Africa of finding opportunities in high impact sectors that are the drivers of economic and social progress, including digital infrastructure, financial services, FMCG, healthcare, and education. The consumer healthcare market in Egypt, is characterised by strong and resilient demand growth underpinned by increasing consumer product awareness and evolving patterns of consumption towards locally produced goods. Parkville’s industry-leading medical marketing force has direct relationships with physicians, medical centres and pharmacies in Egypt, and has established a high degree of trust amongst the medical community in the quality and efficacy of its product portfolio. Admaius Capital Partners was advised by Matouk Bassiouny. Zilla Capital acted as the sole financial advisor to Parkville Ltd and the Founders. Adsero acted as the legal advisor to Parkville Ltd and the Founders. Moustafa El-Shenety, Managing Partner and Head of Investment Banking said: We are thrilled to announce the successful completion of our recent deal with Parkville Pharmaceuticals, one of the most exceptional local cosmeceutical companies led by progressive founders and impressive management. I am proud of our IB team and our focus at Zilla in consistently bringing in more FDIs to the Egyptian economy especially at such critical times. It has been a pleasure working alongside our friends at Admaius, Adsero and Matouk Bassiouny. We are confident that the coming period will witness more appetite from foreign investors to support the Egyptian economy and to capture the different available potential opportunities. Zilla Capital acted as the sole financial advisor to Parkville Pharmaceutical Company and the Founders. Zilla Capital team was led by Moustafa El-Shenety (Managing Partner & Head of Investment Banking), alongside Zilla’s investment banking team that included Omar Zakaria (Director), Mariam Sherif (Vice President), Ahmed Maharem (Senior Associate) and Rani Mikhail (Analyst). About Zilla Capital: Zilla Capital is a leading Investment Bank in MENA and the top M&A advisor in Egypt. We leverage our Executive Partners’ extensive experience and network in the region to help our clients achieve their strategic goals through offering comprehensive and integrated financial solutions that cater to their specialized needs. Zilla Capital is a one-stop-shop offering an array of services including financial advisory, asset management, private equity, and non-banking financing solutions. About Admaius Capital Partners: Admaius Capital Partners is an experienced African investment manager currently managing in excess of $250m through its Virunga Africa Fund 1. All of the Admaius’s team are African and have significant experience in Africa. Admaius Capital Partners is headquartered in Kigali, Rwanda and has offices in Nairobi, Johannesburg, Tunis, and London. Admaius is a commercial investor with a strong impact and social development focus. The business has former leaders of some of Africa’s largest and most experienced investment managers including Carlyle, Actis and Standard Chartered. Key focus areas include financial services, healthcare, education and FMCG. Admaius’ objective is to partner with the best-in-class local operators in Africa to grow the business and create a positive change. About Parkville Limited: Founded in 2008 by the honourable Dr Samir Ashmawy and lead by two industry veterans Dr Sherif Bassiouny and Dr Mahmoud Farrag, Parkville has grown into one of the largest and fastest growing cosmeceutical companies in Egypt. The Company targets a broad base of consumers through a large and evolving high quality product portfolio. The Company, employs over 400 people, currently manufactures and distributes 125 individual products. Parkville focuses building high quality prescription-based skin care, haircare, food supplement and muscle relaxants products, under several brands notably: StarVille, StrongVille, Bobai, Shaan, Enera, Seropipe, Super Kids and Sulfax. The Company’s products are marketed to the Egyptian medical community through a market-leading, 240-person strong sales force. Parkville operates a state-of-the-art production facility in Alexandria and currently exports to six markets across the region. Zilla Capital Press Contacts: Name: Yassmin Khafagy Title: Marketing Section Head Email: [email protected]